Law Firm Marketing Agency
We help law firms get their next case by generating leads, building authority, and by helping them stand out from the competition.
Overcoming the Challenges of Growing a Law Practice
Attracting Qualified Leads
Finding clients who are actively searching for you can be challenging. Our strategies focus on connecting you with high-value prospects.
Building Online Trust
In a competitive industry, trust is everything. We help enhance your online reputation and build credibility with potential clients.
Standing Out in a Competitive Market
With many businesses competing for the same audience, we position your brand as the go-to choice through targeted advertising and SEO.
Maximizing ROI on Ad Spend
Every dollar matters. We ensure your advertising budget drives measurable results with strategies designed for efficiency and impact.
How We Help Lawyers Succeed
Paid Search Campaigns
We target clients actively searching for legal services such as estate planning, business law, and personal injury representation with ads.
Local SEO
We optimize your practice to appear prominently in local searches and map listings, making it easier for nearby clients to find and contact you.
Paid Social Advertising
Reach your ideal audience and potential clients on platforms like LinkedIn and Facebook with precise audience targeting.
Content-Driven SEO
Our team creates and optimizes educational blogs, articles, and landing pages that establish you as a thought leader in your field.
Technical SEO
We optimize the backend of your website to ensure fast load times and search engine crawlability so your potential clients can find you.
Why Lawyers Trust Ready Set Search
Industry Expertise
With a deep understanding of the legal field, we know how to navigate the unique challenges you face.
Compliance Focused
We are used to working in highly regulated environments and work well with legal teams to ensure our work is approved with your compliance team.
Adaptability
We are comfortable with uncertainty and thrive in a fast paced and highly competitive environment.
Generalists
You get 4-in-1 consultants who can function as analysts, strategists, media buyers, and SEO specialists so you get the benefit of a team of marketers all with one person.
Innovative
Cutting edge tactics to set yourself apart from the competition
Your Questions, Answered: Common Questions We Get From Lawyers
How can digital marketing help my law firm attract more clients?
Digital marketing is essential for law firms looking to establish a strong online presence and attract potential clients. A well-executed strategy can:
- Increase your website’s visibility on Google, ensuring your firm appears when potential clients search for legal services.
- Generate high-quality leads through SEO, PPC (Google Ads), and social media.
- Build trust and credibility with informative content, client reviews, and an optimized website.
- Engage with potential clients through email marketing, retargeting ads, and social media.
What is the best way to generate leads for my law firm?
Generating leads in the legal industry requires a mix of organic and paid marketing strategies, including:
- Search Engine Optimization (SEO): Ranking higher on Google for relevant legal searches (e.g., "divorce lawyer in [city]").
- Pay-Per-Click (PPC) Advertising: Google Ads and Local Service Ads help drive immediate, high-intent leads.
- Local SEO & Google Business Profile Optimization: Ensuring your firm appears in local searches and map results.
- Legal Directories: Listing your firm on Avvo, FindLaw, Justia, and other reputable directories.
- Content Marketing: Publishing blog posts, FAQs, and case studies to educate potential clients and establish authority.
- Social Media & Video Marketing: Engaging potential clients with legal insights, case results, and firm updates.
Is Google Ads (PPC) worth it for law firms?
Yes, Google Ads can be one of the fastest ways to get new legal clients, but it requires expert management. Some key benefits include:
- Immediate visibility at the top of search results.
- Targeted ads based on practice areas and locations.
- Lead tracking to measure ROI and optimize campaigns.
- Flexibility to adjust budget and targeting based on performance.
However, legal keywords are highly competitive and expensive. For example:
- "Personal injury lawyer near me" – $100+ per click
- "DUI attorney [city]" – $50-75 per click
- "Divorce lawyer consultation" – $30-50 per click
To ensure success, PPC campaigns must be optimized with the right keywords, ad copy, landing pages, and bid strategies.
Do you have contract terms?
No, we do not have standard contract minimums. We like to structure our contracts to fit the individual needs of the client we are working with.
How do you handle communication and reporting?
We provide ongoing performance reports with clear insights into your campaign’s progress, including key metrics like conversions, cost per lead, and ROI. You’ll have scheduled check-ins, real-time data dashboards, and proactive strategy discussions to have a firm understanding on performance and what strategies we are utilizing for your company.
How long does it take to see results from a legal SEO campaign?
SEO is a long-term strategy that typically takes 3-6 months to show noticeable improvements, depending on competition, website authority, and content quality. Paid advertising (PPC) can generate faster results while SEO efforts build momentum.